GUI TEA

This is a branded short documentary produced by BBC Storyworks centres on Gui Tea, a producer of Chinese matcha tea in the tea-growing region of Guizhou. The score moves from uplifting piano and strings which accompany the cinematic shots of tea fields; to synth arpeggios that highlight factory scenes; to a simple, subtle beat in the final section that focuses on business owners putting their own spin on drinking and eating matcha.

As well as creating the score, I also provided the sound design which was primarily comprised of my own home-made Foley sound effects, and mixed all of the film’s dialogue.

Read more about Gui Tea on the BBC Storyworks website here.

CREDITS

Client: Gui Tea 贵茶

Agency: Ogilvy Guangzhou

Media: BBC StoryWorks

Regional Projects Strategy: Emily Ho + Sherry Huang

Creative Lead: Racy Lim

Directors: Jiayu "Yuki" Hu

Producer: Jay Wu

DPs: Thanakrit Gu + Patrik Wallner

Sound Recordist: Smart Li

PA / Assistant Editor: Hui

Editor: Yuki + Racy + Kevin

Composer / Original Score By: Alex Purdue

Sound Design / Mixing: Alex Purdue

Graphic / Type Design: Rannie Low

Color: Thanakrit Gu